Unibet and bet365 the Winners at the 2016 EGR & SBC Awards

2016 EGR Awards

Unibet was crowned Operator of the Year at the 2016 EGR awards, while bet365 won the SBC Bookmaker of the Year Award for the third year running.

EGR 2016 Operator Awards

The 2016 eGaming Review (EGR) awards took place on November 30 in London.

Unibet was crowned Operator of the Year. Unibet also took home the Socially Responsible Operator and Best Marketing Campaign awards. Founded in 1997, Unibet is headquartered in Malta, although it’s Australian operations are licensed and regulated by the Northern Territory Government. The owning company is Unibet Group plc, which is based in Sweden. View our full Unibet review.

Other EGR award winners

bet365 took home the Sports Betting Operator of the year award for the fourth year running. bet365 also won the “In-Play Sports Operator” award.

Pinnacle won the “eSports Operator” award.

Below are other winners:

Spread and Financial Gaming Operator – InterTrader
Social Operator – Product Madness
Customer Services Operator – Betsson
In-House Product – BetBright
Mobile Sports Product – Sky Betting & Gaming
In-Play Sports Operator – bet365
Marketing Campaign – Unibet
Rising Star – Hero Gaming
Sports Betting Operator – bet365
Mobile Operator – Sky Betting & Gaming
Socially Responsible Operator – Unibet
Operator of the Year – Unibet


SBC Awards

The Sports Betting Community (SBC) awards took place on December 8 in London. The awards are based on voting by industry professionals. For each category both a winner and a “Highly Commended” runner-up are named.

Below are the results:

Bookmaker of the Year:
bet365 – Winner
Sky Bet – Highly Commended

Rising Star in Sports Betting:
EnergyBet – Winner
BetOnBrazil – Highly Commended

Football Bookmaker of the Year:
SkyBet – Winner
Pinnacle– Highly Commended

Esports Bookmaker of the Year:
Pinnacle – Winner
SkyBet – Highly Commended

Marketing Campaign of the Year:
LeoVegas – LeoVegas Sports launch – Winner
Marathonbet – Non-League Challenge – Highly Commended

Best Football Betting Product:
BetBright – Winner
TXODDS – Highly Commended

Best Sports Betting Product:
BetConstruct – Winner
Metric Gaming – Highly Commended

Best Live Betting Product:
bet365 – Winner
SBTech – Highly Commended

Best Fantasy Sports Product:
Oulala Games – Winner
Premier Punt – Highly Commended



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